Why set up a Fan Page?

Facebook was created for friends and family to communicate in a somewhat private setting.  Your Facebook profile should  be kept with that in mind.

The Fan Page is where you can go public with your business.  It is also where your business contacts can be added instead of combining business contacts with friends and family.

Keep your personal account limited to people you really know, like, and trust.  This will make your Facebook experience fun and safer.

Set up a Fan Page to market your business.  This is where you will post public thoughts, pictures etc. that promote your product or service.   The reason the Facebook fan page is a powerful marketing tool is because it is open to the public and can be found by search engines. It is also viewable by anyone (even if they don’t have a Facebook.)  You will be more careful about what you post here to keep a consistent brand message.

How to Set Up a Facebook Fan Page (aka:  Business Page)

Step 1:  Set up a Facebook Profile (if you don’t have one) by going to www.facebook.com

Step 2:  Set up a Fan Page, (this is the most difficult link to find so simply CLICK HERE.)

Step 3:  Add a profile picture or logo by clicking.  Upload a picture from your desktop.

Step 4:  If you have a blog, you can add content automatically to your Fan page by importing your blog through the notes

section. Click here for directions:  How to Import a Blog into a Facebook Fan Page

Step 5:  Add a Fan Box to Your Website or Blog to encourage your website vistitors to become fans.  Click here for step by step directions:   How to add a Fan Box to Your Blog or Website

I found a video on You Tube that shows you step by step how to do all of this.

Please leave a comment about any other tips or questions you might have about Facebook Fan Pages.

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